Value-based billing: Escaping the trap of trading hours for dollars

Value-Based-Billing-FreshBooks

Value-Based-Billing-FreshBooks

In the Billing Like a Boss series, you’ve learned about how to work through the uncomfortable money talk with clients and the basics of an invoice for web designers. We’ve also shared some easy ways to get your invoices paid lightning fast. In this post, we’ll share with you the problems with hourly-based billing and how to take your business to the next level with value-based billing.

The problem with hourly-based billing

“So what’s your hourly rate?”

It’s a simple but loaded question every potential client will ask you at some point. Giving a single rate can reduce the immense value you provide down to a single number. In the complex world of web development and design this can ignite unappreciative attitudes in clients that don’t understand the nuances of your efforts.

But – perhaps more importantly – it a logistical nightmare for you.

Let’s say you landed a project that enlists various aspects of your talents. Each responsibility requires a different amount of specialized knowledge (or lack thereof). For example, tasks like site architecture design need more effort and senior-level experience than database entry. In the world of hourly-based billing, you would price out and track each task at different rates. However, projects containing more than 3 tasks quickly becomes an administrative burden.

If you run an agency with staff, charging different rates creates politics as to everyone’s “worth” and can feel degrading for some.

Also, when the conversation focuses on your hourly rate, clients start to fixate on “how fast” and “when it’ll be done” vs. focusing on the value they can get from your services. They’ll want to spend as little time as possible with you while obsessing about the clock.

Shifting the mindset: Value-based billing

Value-based billing flips the conversation toward the value your services deliver. It’s important to remember that the value is determined by the client, not you. If they don’t think you’re worth the money, they won’t pay it.

That’s why educating clients is so important. It’s your job to provide informative, high-quality information on what benefits your services will bring their business. From there, value can be established and accepted.

The overarching value you provide is only one part of the equation. You must also convince your clients that this new form of billing is preferable. In order to accomplish that, you’ll need to change their mindset.

Let’s look at how a web designer could look at their services from a value-based billing perspective:

Say your client needs a website redesign. Your initial conversation reveals that this new design has the potential to increase their yearly profit by $100,000.

Now, the $2,500 you’d charge based on an hourly rate seems pretty miniscule in comparison. Looking at it in these terms, you could feel confident charging $10,000 or even $20,000, as this is still just a fraction of what your client will recover.

Clients will also be better able to justify that type of investment when it’s viewed from this angle. It’s all about the way you look at it. And once you get your client looking at it the right way, great things can happen.

Suddenly, they’re not as worried about how to reduce costs (i.e. your hourly rate), they’re looking for new and innovate ways to increase overall profit.

So how do you implement value-based billing? Here are 3 steps:

1. Get down to the numbers

Since value-based billing is all about what value you can bring to your client, you’ll need to spend more time researching with them upfront. Don’t be afraid to break down the numbers. Establish clear, attainable goals that can be achieve through your services.

A few examples include:

  • What increase in sales is your client trying to reach with a new web design?
  • What % lift in leads for their sales team?
  • What is the % lift in conversion rate?

In many cases, your client may not be able to articulate the goals in a measurable way, so you’ll need to work with them to help. This will not only demonstrate that you’re a talented web designer, but focused meeting business goals and not a pretty website that doesn’t convert. Bringing value before you ever even draft a wireframe is a powerful sales technique.

Aim to charge between 10% – 20% of the value you’ll provide for your services.

2. Give pricing options

People love having options – though not too many options. Because of this, it’s important to lay out a few different choices for various levels of value.

This is where a value-based system really shines.

With hourly pricing, you’re limited to the hours in a day and your varying efficiency levels. However, invoicing based on value means that you’re delivering a result – regardless of how long it takes. And that’s much more powerful than just exchanging your time for a paycheck.

Some strong option categories include:

  • Ad-Hoc Jobs: Task A costs $XX each time a client orders it.
  • Maintenance Plans: You deliver ABCD for $XXXX per month/quarter/year.
  • Tiered Service Levels: Clients get A for $X, AB for $XX or ABC for $XXX.

Depending on the client’s needs, you may want to offer several options for various categories. Once you know the general value, put together 2-3 package choices that will fit their needs. Spend some time developing your pricing strategy so you’ll be prepared with the right option for your client.

3. Find the “right” customer

Ultimately, using this system successfully relies on your ability to track the right clients. You can’t convince people of value when they aren’t willing to shift their mindset, or simply want the cheapest route to their goal.

The right clients form a bond with you that’s hard to break.

With a good working relationship built on trust, these customers will appreciate the value you’re providing – even if the results aren’t always what they wanted.

And, don’t forget, people spend time with other like-minded individuals. That means if you’re able to win the heart of your client, they likely know another ideal client that could use the powerful value of your services.

Are you ready for the change?

Shifting your invoicing process to this system is a great idea for many service-based entrepreneurs, freelancers and business owners. Take some time to evaluate the above points and decide if you’d like to dive a bit deeper.

Want to learn more about value-based billing? Download our FREE e-book Breaking the Time Barrier: How to Unlock Your True Earning Potential. The e-book outlines more about the problems of hourly billing and more importantly, shows the power of value-based billing for freelancers.

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JavaScript: Explained in Simple Words

javascript

Anyone who has ever tried explaining technical jargon to someone who is not well-versed with the terminology is aware of how difficult the explanation process can be.

Simplified JavaScript Jargon, as the name suggests, is an attempt to cure the above mentioned problem. Basically, it is a community driven exercise that explains the buzzwords related to JavaScript in simple words. 

In other words, Simplified JavaScript Jargon is a glossary that you can refer to, when you need to figure out the meaning of JavaScript terminology in simple language.

javascript

To help you get a better idea, here is how it describes some of the major terms:

  • AJAX: a technology for asynchronous HTTP requests.
  • AMD: a standard defining how to load JavaScript libraries or modules asynchronously.
  • AngularJS: a structural framework for dynamic web apps.
  • Babel: a JavaScript transformation toolkit which started as an ECMAScript 2015 / ES6 code translator (transpiler).
  • Backbone: a structural framework for dynamic web apps.
  • Bluebird: a fully featured Promise library with focus on innovative features and performance.
  • Bower: a package manager for front-end dependencies.
  • Broccoli: a fast and reliable asset pipeline.
  • Browserify: a tool making possible to use the require function from Node.js within the browser.
  • Brunch: a tool focusing on the production of deployment-ready files from development files.
  • Canvas: an HTML element for graphic applications in 2D or 3D.
  • Chai: an assertion library used with a JavaScript testing framework.
  • CoffeeScript: a language that compiles into JavaScript.
  • CORS: a way for a server to make things accessible to pages hosted on other domains.
  • CouchDB: a NoSQL database with JavaScript as query language and HTTP as API.

Need more? Check it out over at GitHub, and if you wish to contribute, simply open a pull request to complete, update or fill in a given section.

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The Vital Guide to HTML5 Interviewing

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The Challenge

Today, HTML is over 20 years old. Over these 20 years, HTML was upgraded 4 times, leaving us with current HTML version 5. The upgrade path was not an easy one: W3C, official maintainer of the HTML specification, was slow in bringing new features to the specification, so web browser developers took things into their hands. This only resulted with more problems, especially for developers that were struggling to create web pages. It caused many cross-browser compatibility issues and wasted development hours. In today’s technology landscape, HTML5 has become an integral part of any front-end development. Although it is not a programming language, it is still an essential component of web applications, and even modern desktop and mobile applications. Today in technology, being 20 years actively used is a very long period. Accordingly, resumes that reference at least some degree of HTML5 experience have essentially become universal in the software development community. This makes locating HTML5 developers fairly easy, but makes pinpointing the perfect one that much more of a challenge.

Old habits die hard. Start using new HTML5 semantic tags today.

Our hiring guide will help you find developers who strive to follow high-quality approaches and have strong knowledge of HTML5 specifications. There’s no magic or foolproof technique, but there are certainly questions you can pose that will help determine the depth and sophistication of a candidate’s knowledge of the language. A brief sampling of such questions are provided below.

Questions and Answers

Q: HTML5 was designed to replace both HTML 4 and XHTML. Discuss new HTML5 features and key goals of the HTML5 specification.

Major goals of the new HTML5 specification were to deliver rich content (like graphics and videos) to customers without the need for additional plugins (namely Flash and Silverlight), to provide better semantic support for web page structure through the introduction of new structural element tags, to provide a stricter parsing standard to simplify error handling, and to simplify backward compatibility with documents written to older standards. In the end, the most important goal in a modern world is to provide better cross-platform support and to ensure that it all works well whether running on desktop computer, laptop, tablet, or even a smartphone.

To achieve all that, many new features were introduced with HTML5. New HTML5 improved support for embedding graphics, audio, and video content via the new <canvas>, <audio>, and <video> tags. Web workers were introduced, new extensions to the JavaScript API such as geolocation were added, new drag-and-drop features, as well as local storage and caching features. Many new semantic tags and new form controls were introduced to complement the structural logic of modern web applications.

Q: Explain what semantic HTML is and name new semantic HTML5 elements.

Semantic HTML is an HTML where the markup, or tags, show the meaning instead of pure presentation or look. For example, HTML5 recommends use of <strong> tags instead of <b> for bold text, and <em>instead of <i> for italic text. These semantic tags will generate the same bold and italic text, but instead of pure formatting information, they provide a meaning too.

HTML5 specification defined whole new semantic elements, like:

  • <article>
  • <aside>
  • <details>
  • <figcaption>
  • <figure>
  • <footer>
  • <header>
  • <main>
  • <mark>
  • <nav>
  • <section>
  • <summary>
  • <time>

New HTML5 form controls include:

  • <calendar>
  • <date>
  • <time>
  • <email>
  • <url>
  • <search>

Q: Discuss potential developer’s pitfalls with HTML5.

Old habits die hard. Many developers write modern web applications in HTML5 by using old specifications. The most prominent examples are when developers use <table> tag to setup a layout, or <span> or <div>when new semantic tags like <header>, <footer>, <article> or <aside> tags would be more appropriate. Or as discussed before, they don’t use new semantic tags <strong> or <em> instead of <b> and <i> tags. The result of this old approach is over-complicated markup that is behaving inconsistently across different browsers. When writing new HTML5 documents, developers should adopt new semantic tags, enjoy all the benefits that come with HTML5 specification, and let the old habits live in the past.

Q: Discuss how new HTML5 elements could be used in different combinations, namely <header> and <footer>, and <section> and <article>.

New HTML5 elements opened up a whole new combination of possibilities and interesting ways of their usage.

For example, despite classic knowledge that there can only be one header and only one footer, new HTML5 document can contain multiple <header> and <footer> elements. Both the new semantic tags are designed to serve their respective purposes in relation to their parent element. This means that not only the page <body> can contain a header and a footer, but so can every <article> and <section> element.

Another example is usage of new <section> and <article> elements, and their combination: <section>can contain <article> elements, and an <article> can contain <section> elements. To describe this with an example: in your web page you could have a dashboard page with a <section> for social network interactions, and a <section> for the latest news articles which would contain several <article> elements. Conversely, an <article> might contain a <section> at the end for reader comments.

Q: Discuss how HTML5 simplified HTML structure. Provide examples.

For a start, HTML5 specification simplified doctype declaration. Doctype, or Document Type Declaration, tells the browser what type of document they can expect. The old XHTML doctype declaration was as follows:

<span class="hljs-doctype"><!DOCTYPE HTML PUBLIC "-//W3C//DTD XHTML 1.0 Strict//EN"
   "http://www.w3.org/TR/xhtml1/DTD/xhtml1-strict.dtd"></span>

While HTML4 Transitional doctype looks like this:

<span class="hljs-doctype"><!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN"
   "http://www.w3.org/TR/html4/loose.dtd"></span>

The new doctype declaration for HTML5 is very simple:

<span class="hljs-doctype"><!DOCTYPE html></span>

Another simplification that HTML5 introduced, is how we declare character encoding, or charset, of the document. The charset declaration in HTML5 is as follows:

<!DOCTYPE html>
<html>
  <head>
    <meta charset=<span class="hljs-string">"UTF-8"</span>>
    <span class="hljs-keyword">...</span>
  </head>
  <body>
    <span class="hljs-keyword">...</span>
  </body>
</html>

This is much simpler than previously in HTML4 which didn’t have charset meta attribute:

<!DOCTYPE HTML PUBLIC <span class="hljs-string">"-//W3C//DTD HTML 4.01 Transitional//EN"</span>
   <span class="hljs-string">"http://www.w3.org/TR/html4/loose.dtd"</span>>
<html>
  <head>
    <meta http-equiv=<span class="hljs-string">"Content-Type"</span> content=<span class="hljs-string">"text/html; charset=utf-8"</span>>
    <span class="hljs-keyword">...</span>
  </head>
  <body>
    <span class="hljs-keyword">...</span>
  </body>
</html>

HTML5 specification went so far in the simplification, that the tags <html>, <body> and <head> are not mandatory for an HTML5 document to be valid. Following simple example will pass W3C Markup Validation Service:

<span class="hljs-doctype"><!DOCTYPE html></span>
<span class="hljs-tag"><<span class="hljs-title">title</span>></span>My title<span class="hljs-tag"></<span class="hljs-title">title</span>></span>
<span class="hljs-tag"><<span class="hljs-title">header</span>></span>My header<span class="hljs-tag"></<span class="hljs-title">header</span>></span>
<span class="hljs-tag"><<span class="hljs-title">p</span>></span>Wall of text<span class="hljs-tag"></<span class="hljs-title">p</span>></span>

The only important tag in this example to work is the new doctype for HTML5, without it the browser will not be able to detect that it is an HTML5 document.

Q: Explain why a cross-browser support is still important if all the modern browsers follow the same HTML5 specification.

HTML5 specifications is a set of rules that defines a valid document, and also provides instructions on how browsers must interpret and render such a document. Unfortunately, the reality is that no browser still supports all the rules defined by HTML5 specification. Most of the major browsers are supporting most of the specification, but there are still differences in browser interpretation of HTML5 specifications. As a result, it is necessary for the developer to confirm whether the aspect they are making use of will be supported by all of the browsers on which they hope to display their content. This is why cross-browser support continues to be a headache for developers, despite the improved specifications.

Q: Discuss accessibility aspects of HTML5, especially its limitations and problems when used in real world.

Today, web pages and applications are used more and more, and making them accessible to people who rely upon assistive technology is becoming more important than before. HTML has gone a long way, and HTML5 introduced new user interface features which enable people who rely upon assistive technology to use the web more easily. Although, there are problems. One of the problems is that developers and designers previously didn’t pay too much attention to this aspect of their web pages or applications. In their defense, as mentioned, one of their main reasons was that the web prior HTML5 didn’t have any accessibility interface features. And now, even if developers want to implement additional accessibility options in their applications, there is a constant problem any new and emerging web technology is facing: browser support. HTML5 accessibility is keeping track of the most common accessibility features across browser. To implement accessibility features and to cover all the browsers, additional time investment is required from developers. This can be a key factor that clients need to anticipate if they want their web applications and pages to be on the edge of what is possible with technology today.

Q: Explain HTML5 Web Storage, discuss its security considerations, and the difference between localStorage and sessionStorage.

HTML5 enabled web pages to store data locally within the user’s browser with use of Web Storage. In earlier versions, developers could only use cookies. New Web Storage is more secure and faster. Unlike cookies, data from Web Storage is not included with every server request, it is used only when asked for. The data is stored as a name and value pairs. Other benefits over cookies is storage limit. Web storage can be up to 5MB big, and its content is never transferred to the server. A web page can only access data stored by itself because it is limited per origin.

It is important to note that while Web Storage is more secure than cookies, there are things to keep in mind. It is better than using cookies because the content is not transmitted over the wire, but local storage is not encrypted. For that reason, sensitive data like security tokens should never be stored there. Web application should never rely on data stored in Web Storage, as a malicious user can easily modify data in the localStorage and sessionStorage values at any time.

Speaking of sessionStorage, the difference between localStorage and sessionStorage involves the lifetime and scope of the storage. Data stored through localStorage is permanent: it does not expire and remains stored on the user’s computer until a web application deletes it, or the user asks the browser to delete it. On the other hand, sessionStorage has the same lifetime as the browser tab in which the script that stored it is running. When the tab is closed, any data stored through sessionStorage is deleted.

Unlike the origin limit of the localStorage, sessionStorage is window scoped. For example, if a user has two browser tabs displaying documents from the same origin, those two tabs have separate sessionStoragedata. The scripts running in one tab cannot read or overwrite the data written by scripts in the other tab, even if both tabs are visiting exactly the same page and are running exactly the same scripts.

Q: Explain what web workers are.

JavaScript is a single-threaded language, so multiple scripts cannot run at the same time. Web workers is a new API for running scripts in the browser background independently of other scripts, in its own thread. The result is that web pages don’t need to wait for web workers to complete, which improves performance and responsiveness, because users can interact with the page while the web worker is still running in the background. Web workers are, for example, perfect for long-running scripts that do heavy computation.

Wrap Up

We just scratched the surface of the knowledge needed to be a top HTML5 developer. Finding true masters of HTML5 is a challenge. We hope you find the questions presented in this post to be a useful foundation in your quest for the elite few among HTML5 developers. Finding such candidates is well worth the effort, as they will undoubtedly have a significant positive impact on your team’s productivity and results.

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20 Free Retro and Vintage Fonts

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Awww, vintage and retro style designs are simply awesome. By using various design elements such as textures, patterns and brushes to add an aged or used appearance designers can easily pull of timeless look. To compliment retro/vintage appearance it’s also important to use proper typography from the time period you are trying to represent.
To help you out, I’ve rounded up 20 perfect free retro and vintage fonts to use in your designs.

Habana

Habana

Parisian

Parisian

Deftone Stylus

Deftone Stylus

Matchbook Typefaces

Matchbook Typefaces

Airstream

Airstream

Governor

Governor

Blue Plate Special

Blue Plate Special

Louisianne

Louisianne

Bellerose

Bellerose

Kelvinized

Kelvinized

Stone Island

Stony Island

Tall Deco

Tall Deco

Diner Regular

Diner Regular

Dymaxion Script

Dymaxion Script

Seaside Resort

Seaside Resort

Bazar Medium

Bazar Medium

Chi-Town

Chi-Town

East Market

East Market

Highlands

Highlands

Pompadour Numerals

Pompadour Numerals

Your Turn To Talk

I’m hoping that you found at least one new font to add to your collection. Which ones you like most? Let us know in the comment section below.

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40 Premium PSD Templates for 2016

27-travel-agency-psd-template

PSD templates can be quite useful for web designers of all skill levels. When using one you are able to start your project with a ready-to-go layout and a pack of UI elements, instead of a blank Photoshop window. Such templates can be easily transformed into HTML, and later – into themes for various content management systems. Today we want to introduce you to 40 handpicked PSD templates for all possible topics and website types.

You can use them together with external UI kits, icon sets, fonts, and background, creating your own unique designs much faster and easier. In the collection below we are sure you will find the layout that will perfectly fit your current or one of your future projects.

 

1. Ramirez Construction Co.

1-construction-psd-template

Price: $11

Ramirez Construction Co. is a business-like PSD template designed by TemplateMonster for industrial websites. Its layout includes a lot of elements necessary to build a company website: Google Map, client logos, thematic round feature icons, testimonial blocks, and more. Its layered structure will allow you to edit each element separately.

2. IT Company

2-it-company-psd-template

Price: $11

This PSD template will make a great landing page due to its conversion-optimized homepage layout. It features extremely clean flat design of all elements, large icons with long shadows, blocks with inclined borders, and a number of additional details such as progress bars.

3. Design

3-web-design-pds-template

Price: $11

This layered PSD template is a fusion of creativity and minimalism. It focuses on extraordinary typography and colorful mosaic patterns. This design is suitable for web design and advertising agencies that want to stand out from the crowd.

4. Gitex

4-financial-psd-template

Price: $11

Gitex is a perfect choice for business websites and corporate blogs. In the package you will find layered Photoshop files of all of its numerous pages. Btw, this design is also available as a WordPress theme. Maybe you remember Monstroid, a multipurpose WP theme that we reviewed a while back, the thing is that Gitex is one of the best Monstroid child themes. So you can either get Gitex as a PSD template or a WordPress theme.

 

5. Mobile Store

5-mobile -store-psd-template

Price: $11

PSD templates for eCommerce are generally much more complex than ones for common websites, and this Mobile Store is no exception. It includes all possible user interface elements needed to design an effective eCommerce store: discount badges, functional buttons, feature icons, and so on. Feel free to edit them in order to create your own unique store design.

6. Medicamus

6-medical-pds-template

Price: $11

Medicamus is another eCommerce PSD template, this time – for medical stores. Its flat design with an esthetically perfect combination of colors inspires trust and confidence. This template features a complex accordion sidebar menu that can be used in a store of any size.

7. ProIndustry

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Price: $11

ProIndustry is a modern-looking template that uses hi-end design solutions. It has been created using page-wide images, including one in the header. Its layout offers extraordinary hexagonal effects with a “strong” and manly look, semi-transparent menus, and ghost buttons.

8. Trucky

8-transportation-psd-template

Price: $11

Another great PSD template designed with interleaving plain and photography blocks. A continuous series of such blocks enriched with text content is sure to attract your visitors’ attention. This template is recommended for transportation and other car-related websites.

9. Travel

9-travel-website-psd-template

Price: $11

This one is a layered PSD template built in line with the latest web design trends. Similar to many other designs in this collection it includes a lot of transparent elements that add a feel of lightness, and accentuate your content.

10. Appartments

10-real-estate-psd-template

Price: $11

This template has been specifically laid out to suit the needs of real estate companies. It features a complex system of badges and search bars; various tabs, supplementary icons, and feature blocks. Its minimalist light design will allow you to modify it with ease.

11. Xurni

11-architecture-psd-template

Price: $11

Refresh your design with Xurni – a layered PSD template for interior design and furnishing websites, also available as a WordPress theme. It includes easily editable flat design elements such as buttons, arrows, menu items, and social media buttons. It will suit middle-sized portfolio websites and online stores selling furniture or offering interior design services.

12. Dental Clinic

12-dentist-psd-template

Price: $11

Use this PSD template to build a professional medical website. The icons included in the package have been designed specifically for this topic, so implementing them will be a breeze even for a novice designer. Its homepage is a long scrolling page packed with all kinds of layout elements aimed at increasing conversion and adding extra functionality.

13. Wegy

13-wegy-psd-template

Price: $11

With this easily editable PSD template you receive an ultimate tool that will help you create almost any website you can imagine. It comes with a full range of pre-made pages for business, eCommerce and blogging. Please note: this layout is also available as a Joomla template.

14. EngCorp

14-energy-psd-template

Price: $11

This PSD template with a smart combination of colors is utterly multipurpose. It provides space for sliders, social media buttons, company feature blocks, newsletter subscription forms, and much more. Creative buttons implemented in the template will liven up the design of your future website.

15. HR Staffing & Recruiting

15-hr-psd-template

Price: $11

HR Staffing & Recruiting is a layered PSD template that also exists in the form of a WordPress theme. It’s a purely business design with a strict functional layout and minimalist outline buttons. This means that it is devoid of heavy design elements, and is, therefore, very easy to edit.

16. TV Channel

16-media-magazine-psd-template

Price: $11

TV channel provides you with a readymade tool to create your own media portal. Its feature-rich layout is designed to display multiple categories and posts in the most space-efficient way. This type of website is particularly difficult to design from scratch, so this template will be a life-saver for you.

17. Mentax

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Price: $11

If you want to design a professional-looking website for a large construction company, Mentax is always a good choice. Its layout has been designed in order to place all the important information about a company on its homepage. Some pleasant additions such as wide parallax images will only add charm to its solid design.

18. Tom Cooper

18-photographer-psd-template

Price: $11

To create a stylish portfolio website with an unusual layout use this professional PSD template. It is a page-sized scrolling design with minimalist interface that totally relies on the background image. Just replace the image – and you will completely change its look. Yes, it’s that simple.

19. Robert Adams

19-personal-page-psd-template

Price: $11

This personal website template will perform best as a foundation for business portfolio websites. It features a boxed layout, and thanks to the professional-looking serif fonts, has the look of a newspaper. This template can be used for a company website as well.

20. Exdesimo

20-landscape-design-psd-template

Price: $11

Pay special attention to this exterior design template. It focuses heavily on imagery and semi-transparent content blocks. Such a combination will make your website look outstanding regardless of its topic. Another point worth mentioning here is a trendy vintage X-logo that adds a handcrafted touch to the design.

21. Your App

21-landing-page-psd-template

Price: $11

If you are looking for a modern design to present your mobile app or online service, look no further than this layered PSD template for landing pages. It is sustained in one color, and will highlight your unique branding. Its elements are enhanced with slight shadows to add a sense of depth.

22. Bread Bakery

22-bakery-psd-template

Price: $11

This deluxe PSD template with a right-aligned menu and beautiful handcrafted icons will let you build a superb website without having to lay it out from scratch. Of course, this template is not solely for bakery websites. If you show some imagination you can adapt it to a wide range of topics. For example, it can be used to design a business website for an agricultural company.

23. Dallas Co

23-corporate-psd-template

Price: $11

Dallas. Co is a solid design created to perform as an effective landing page with any CMS, or just as an HTML template. It is one of those templates that will serve as a great landing page out of the box, without any need for additional customization.

24. Repair Theme

24-it-psd-template

Price: $11

The PSD template you are looking at is a flat website design for technology companies. Whether you are making a website for a hosting provider, a SEO specialist, or an Internet café, it is guaranteed to fit your project. Even if you are not fully satisfied with its color palette, don’t forget that you can change it with a couple of clicks in your Photoshop.

25. Business Consultant

25-business-consultancy-psd-template

Price: $11

Crafted with conversion in mind this Business template is another design that just works toward your success. Under a simple above-the-fold area you will find all kinds of design and marketing solutions that will turn your (or your client’s) casual visitors into customers and devoted fans.

26. CyanHouse

26-home-rental-psd-template

Price: $11

This sleek template with outline icons and a wide choice of various forms and fields is all you need to design a marketplace or a social media website. You will love its pixel-perfect outline icons, embossed parallax blocks and well thought out item previews with lots of additional functions.

27. Travel Guide

27-travel-agency-psd-template

Price: $11

To design a website for travel agencies use, this layered PSD template with colorful price charts and social media buttons fits the bill. It looks extremely fresh and light, what else do you need for a website that sells pleasure and relaxation?

28. Securax

28-security-psd-template

Price: $11

With a simple layout based on the combination of square and round flat elements, Securax provides a readymade solution for websites dealing with all things tech. Be it a website of a hosting provider, or a store selling security systems, with Securax it will look professional and robust.

29. Liam Hamilton

29-photo-portfolio-psd-template

Price: $11

The design of this Liam Hamilton portfolio template is exemplary when it comes to a harmonious blend of visual appeal and great usability. It utilizes a large all-caps font, following one of today’s latest design trends. Its extensive gallery capabilities are specifically aimed at photographers and videographers.

30. Jobs Finder

30-recruiting-psd-template

Price: $11

Give a try to this PSD template. It will help you design of a top-notch job finding portal in no time. The number of design elements included is amazing. Here you will find price charts, feature icons, circular progress bars, various buttons and topic-specific details. See for yourself.

31. High School

31-education-psd-template

Price: $11

The next on our list is a layered PSD website template for education. It is designed in such a way that it can be used both for school and university websites with equal effectiveness. This design powers one of Monstroid child themes, so you may use it for your WordPress website right off the bat.

32. Securex

32-security-services-psd-template

Price: $11

This design will fit technology-oriented websites of any size and complexity. It stands out of the crowd with its unique material design icons with long shadows. The layout has been optimized to highlight the strength of your company’s services, in order to increase sales.

33. Clothing

33-clothing-store-psd-template

Price: $11

Clothing is an elegant and rich-looking PSD template created to become a background for boutiques and clothing company websites. You can turn it into a website and use as-is, without modifying at all. But if you still want to edit it, it will be very easy thanks to its layered structure.

34. Wedding Store

34-wedding-store-psd-template

Price: $11

This template with a luxurious look is intended to be used as a foundation for online wedding stores. The peculiar feature of this design is extensive usage of diamond-shaped elements. They are represented just everywhere throughout the layout: in the logo, in feature icons, social media buttons, and even in price tags.

35. Fashion

35-portfolio-psd-template

Price: $11

Use this template to design fashion stores, photography and art portfolios, or any other websites that rely strongly on imagery. It uses a combination of handwritten and headline fonts to emphasize its creative nature. The dark background and cheerful yellow elements make it suitable for music and night club websites.

36. Foodhouse

36-restaurant-psd-template

Price: $11

Now we suggest that you have a look at this layered PSD template for restaurants and elite food delivery services. Its retro-touched look perfectly conveys the atmosphere of a real brick and mortar restaurant with a rich history. Its extraordinary typography and color palette will complement the unique image of your website.

37. Obrus

37-obrus-industrial-psd-template

Price: $11

Here is a well-designed template for industrial and business websites. You can also see it at work as a Monstroid child theme with the same name. Its popularity speaks for itself: thanks to clean design and rich functionality it is one of Monstroid’s bestselling sub-topics.

38. Creo Furniture

38-furniture-psd-template

Price: $11

Creo Furniture combines flat sleek flat design and versatile portfolio options to deliver a modern look and perfect usability. With its slightly feminine color palette it looks elegant and refined, making it perfect for all kinds of interior design websites.

39. Twingoo

39-business-psd-template

Price: $11

Twingoo is a great design featuring content sections that stand out from each other by being presented against different backgrounds. Its narrow top menu can be easily redesigned by replacing a logo with your own, and changing the color of buttons. This PSD template can be used for business websites, or online portfolios of creative agencies.

40. Web Development

40-web-development-psd-template

Price: $11

The last PSD template we would like to present to you today is a design for web development studios. Its basic color is turquoise – one of the most balanced, and therefore, most appealing colors in the spectrum. The template’s UI kit includes colorful progress bars, outline icons, and other elements to help you with designing your perfect website.

***

You can buy any of the templates mentioned above for as little as $11. Check out the entire collection, and let us know if we missed any cool design that you want to be listed here.

We hope this article motivated you, and boosted your inspiration. Good luck with your creative endeavors!

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MotoCMS Giveaway: Get 1 of 3 Responsive Web Templates

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Website development is considered to be a complex process, requiring a lot of investment, effort and time. Different minds have to work together in order to implement a web project on behalf of a client who doesn’t have a clue about website design and code writing.

But there is one snag… Your enterprise is a losing battle, if you are not involved in it one hundred per cent. Of course, you may present your own strategy to the professionals, where you tell them about the vision you have for your website. But the web development industry’s specific character and a lack of specified knowledge will create a barrier between you and your web developers, negating all the odds of starting up a top-of-the-range website for your online
business. Not even mentioning wasted funds.

major picture

So what is the alternative? Here are a few suggestions:

MotoCMS Responsive Website Builder

MotoCMS is a company that has a knack for building ready-made websites that has equal functionality, but lower cost. Its website template collection contains many ready-made web designs for every purpose and intent. No matter what your intentions are, you will definitely find the desirable website among dozens of categories.

Try Your Chances

Do you want to have a stunning website with no charge? Participate in this contest! MotoCMS is giving away 3 website templates for free. This is not a joke. Leave a comment with the item number of the desired website template, starting from 22 December through to 29 December. Choose one of responsive website templates and wait for your prize! The lucky winner will be chosen by random selection on 30 December. Only one comment can make you an owner of a perfectly made, responsive website. It’s definitely worth a try!

Before making your choice, read below about the other awesome benefits that you can get by entering this competition, along with a lightning fast and good-looking web design powered by MotoCMS website builder.

Personalize Your Website

Would you like to edit your website design without professional assistance? Not a problem at all. With a purchase of any website template powered by MotoCMS you get the built-in admin panel – an easy-to-use website builder, providing your website full customization. A broad spectrum of integrated widgets and tools will help you to transform your website’s appearance, even if you are not familiar with web design and programming.

motocms responsive website builder

Set Colors

Among the tools that are provided in the admin panel powered by MotoCMS responsive website builder, this one deserves special mention. Color Picker is the finest way to create your website’s color palette in one place. Based on the five main colors, when applied to your website, Color Picker creates more than twenty five tones for a website owner to choose from, to create the best color set for his website. On top of that, there are additional color sections available, including five other unique hues to pick from.

color picker tool

Optimize Social Media

Currently social media is one of the most important aspects of the Internet. One can not only find new friends or read the latest news, but it’s also very beneficial for online business. Create social media accounts and connect them with your website by drag-and-dropping Facebook Feed, Twitter Timeline or Pinterest board widgets. Add Social Links and Social Buttons for users to share and like your website.

social network widgets

Appeal to Search Engines

People often use search engines to find a web resource they need. A proper search engine optimization strategy will raise your website rankings and push it to the top of the search results. The MotoCMS admin panel allows users to set basic SEO settings in a few clicks. Write page titles, descriptions and keywords and optimize URLs. Check the No-index, No-follow and Hide Canonical boxes to enable these features.

Transfer Your Data

Before adding your personal content to your website, upload it to Media Library. Just drag-and-drop needed items to the required area of this excellent file manager and they will be ready for use in a second. Create new folders to structure uploaded files like photos, videos, audios, archives, documents and other. Check and edit file properties as well. Keep in mind that the maximum upload file size is 2 MB.

motocms responsive website builder file manager

Make It Responsive

Responsiveness is a key element of web design. This trend put mobile devices in the same league as desktops. Your responsive website template from MotoCMS will be appreciated by smartphone and tablet users, due to its superb mobile version. Your website template layouts will be automatically adjusted to all modern mobile devices’ screen resolutions, keeping your website’s original look.

24/7 Tech Support

Seeking for advice? Contact the 24/7 customer support service provided by MotoCMS. Talk to a professional and get an instant response on the topic of your interest. If you are pushed for time, set a phone call yourself and wait for a timely callback. Alternatively you can type a message in the live chat and receive a reply immediately.

E-commerce Plugin

Here is a special offer for everyone who intends to start up an online store. After adding the E-commerce plugin to your website template, click the “Store” button in the admin panel to initiate the work of your online shop. Access your daily and monthly analytics, displayed on a diagram. Receive orders and check their status. Create product catalogs and set discounts with promo-codes. Look through your customers’ contact information and trace their actions in your online store. Payment, tax, design and other properties are also available for setup.

Blog

Are you looking for a website with a blog functionality? MotoCMS website templates collection contains a bunch of made-up websites that will help you to begin successful blogging career. Write and edit posts, play with layout design, set backgrounds, change text style, pick different images and buttons presets, set published posts amount, enable or disable comments. Choose your website with a blog among the website templates that we’re showcasing below. Take your part in the giveaway by writing a comment with a number of the desired design.

Conclusion

A ready-made website template is the best solution to save you time and money, when building your own online business. Create your website with MotoCMS and you will have the ability to manage your website without leaving the web browser. If you are not convinced yet, take a look at the following collection of MotoCMS responsive website templates. Try any template free for 14 days and see for yourself. All the changes made in the trial version of the chosen web design may be saved after it’s purchased. Also don’t forget to leave your comment below to get your reward. You have time until 29 December!

Responsive Business Web Template

ready made website for corporation

Business Web Page Template

responsive site design

Financial Consultants Website

business site template

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Koko: A Social Network To Help You Deal With Stress

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There is a new player in the crowded field of social networks: meet Koko, a social network that lets you speak your mind to help you relieve yourself of stress and emotional trauma.

Sounds interesting? Koko is not a social network wherein you would create a public profile, upload your pictures, tag friends and chat with them. Instead, it follows a reddit-like model, but adds a Facebook-like sense of approval to it.

Here is how Koko describes itself:

Koko helps you navigate through stressful thoughts and find your way forward.

Here is how Koko works: you choose a topic of concern (say, work, education, family, relationship, etc.) and then write a few statements about whatever it is that might be troubling you. Next, you mention your worst-case outcome of the given situation, and then post it. Now, whenever someone sees your post, and they feel they can add something to help you feel better, they just need to click the “Rethink” button, and add their own views about your situation.

koko-2

Responses to posts can be upvoted (though there is no downvote option), and Koko’s algorithm monitors responses in real-time to check for potentially unwanted comments.

Very clearly, Koko focuses on mental health of its users, and relies on a very straightforward psychological approach to the problem. By allowing anonymous posts, it lets you share your views, and by allowing anonymous replies, it lets you get advice from people around the world.

As of now, Koko is available only for iOS devices, and Android version is yet to be announced.

What do you think of Koko and its take on social networking? Will you be giving it a spin? Share your views in the comments below!

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Create Social Images Using Adobe Post

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Recently, Adobe launched a new mobile app: named Adobe Post, it lets you transform photos and text into graphics that you can share on Facebook, Instagram and other social networks with ease.

Available as a free app for iOS users (sadly, no Android version yet), Adobe Post is what you will use if you wish to quickly create images for social media and share them from within the app itself. 

Naturally, Adobe Post is a minnow as compared to the other members of the Creative Cloud Suite, but it is not an offering targeted at creative professionals anyway. Instead, Adobe Post is aimed for casual users with an iOS device, such as an iPhone or iPad, who wish to work with text and images to create custom graphics that suit their purpose.

To help you better understand Adobe Post, here is a short video:

In terms of nature of usage, Adobe Post is pretty similar to Adobe’s other offerings, such as Adobe Slate and Adobe Voice. Here is what Adobe Post, as of now, has to offer:

  • Ability to work with and modify custom templates
  • Apply font and text effects on the fly
  • Use design filters to transform your photos
  • Share the images directly on social networks.

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To create social images using Adobe Post, you can pick any image from your Lightroom library, Creative Cloud library, or select a photo on your iOS device, or even choose from one of the several free stock photos. Thereafter, you just have to apply the required effects to transform the photo, add the text and effects as per your needs, and publish the image! All that you create via Adobe Post is stored on the cloud (that is, not locally on your phone).

Sounds interesting? You can get started with Adobe Post here, and to check out what the app is capable of, visit the Instagram page and see some artwork created using Adobe Post.

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Free Download: 100 Awesome Christmas Vectors

Free-Christmas-Stock-Vectors

There’s a cool new player of the vector scene and turns out they are a generous bunch. To celebrate their first Christmas, VectorState are providing all WDL readers with an Xmas present of 100 free premium vectors that you can use for personal and commercial uses!

To download, simply go to this page and enter your email address, you can then download any (or more likely… all) of the vectors directly from the page.

(Below you’ll find a little preview with a handful of my personal favorites, I’m particularly enjoying the ‘animals in jumpers’ series… I’ve have had my eye on these fellas elsewhere for a while now!)

VectorState | Christmas Stock Vector Examples

These guys aren’t just giving away any old seasonal vectors, their curated collection has a refreshing range of richly detailed artworks representing an impressive range of graphic styles. Fill your stocking with these goodies and you’ll be sorted for many winters to come!

Okay, so that’s all you need to know. What are you waiting for? This is a time limited freebie (closing on New Year’s Eve), grab the free vectors now and start knocking out some quick email designs in time for xmas… or just get yourself prepared for xmas 2016!

Download 100 Free Seasonal Stock Vectors from VectorState

For the curious, here’s a little background info on VectorState. They are a loud and proud team of ‘vector specialists’, they’ve shunned the world of stock photos and dedicated themselves to creating a comprehensive, premium quality collection of EPS files… exclusively for vector lovers. For heavy vector users, this means a location where you can access the some of the best vectors artworks in the world, without paying a premium to have the choice of photos too. All the images are EPS format, clearly organised & grouped, and can be downloaded and edited with confidence. Enjoy!

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Behance Year in Review 2015: Illustrator Conquers All!

behance-2015

Behance is one of the most popular and well-loved websites where designers and creative artists can showcase their works. Whether you are a web designer, or graphic designer, or someone who works with UI or UX, or even any other creative design activity, Behance lets you put forth your work for the world to see.

Recently, Behance published its Year in Review for 2015. Let us go through some of the major highlights and noteworthy points. 

To begin with, the Behance community now has over six million people. Obviously, this is a very good number, but it also shows another point: there is no dearth of talent in the design community, and the fact that there are six million people in the Behance community shows that creative work and web design are a populous and highly saturated field.

behance-2015

Interaction Design grew at a faster pace as compared to other genres. Again, this can be read as the rise of interaction design in general, and interactive content in particular.

Adobe Illustrator beat all others, including Photoshop, and became the most popular tool of 2015. In fact, the number of projects made using Adobe Illustrator grew by 57% this year.

For 2016, the popularity of Adobe Illustrator does not seem to be falling anytime soon. Even more so, the design community is expected to grow even further, as more and more designers come forward. This will lead to better quality designs, and also, more competition in the industry.

What do you think of the dominance of Adobe Illustrator and Interaction Design? Share your views in the comments below!

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